Zoom has become a household name in video calling since the pandemic. As remote work became more commonplace, Zoom gained a massive number of new users overnight. It has now become an important tool for both internal and external video…
The holiday season is the best gift there could be for your brand’s marketing efforts in China. Leveraged effectively, festivals and holidays can be an opportunity to craft memorable experiences for your customers and drive sales. Experts predict Chinese e-commerce…
As you can see in Part 1 of this short series on how to launch your startup in China, the process can be complicated. It can also be a success, as long as you play your cards right. In “How…
If you run a business and use a website for marketing or sales, then you already know that a well-optimised web presence matters to your bottom line – as we all know, a well-maintained engine makes for a more efficient…
If you're looking to expand your business into the Chinese market, a great way to get started is by registering a domain name with the .CN extension. Here are 5 quick reasons why you should consider doing this: A .CN…
China is host to the world’s largest social media audience, with over 850 million people online in 2021, more than double the number of netizens in the United States. The social media market in China is constantly changing and evolving…
You want to choose the best hosting for your business in China, but it can be a confusing game. The Chinese firewall is now world-famous for creating a digital wall between the Chinese mainland and the rest of the world…
Why do you need a Chinese brand name for your business in China? It has been a source of confusion and frustration for years here in Beijing - a problem since companies first entered the Chinese market. If you know…
Developing a website for the China market is more than just having your current business site translated and changing the extension of your URL. There are numerous technical factors to consider for your website to be available to the Chinese…
So, you’re thinking of visiting China, moving here, or maybe doing business here. Whatever your intentions, here at Eggplant Digital we’ve made it our mission to ensure China is as accessible to you as possible. One question we get asked…