Our Blog

At Eggplant Digital, we’re known as the business that brings you success with your digital marketing operations in China. As part of that, we feel it is important for us to give you a clear picture of how China truly is from the inside. If you have any interest in living in Ch[…]

This week we’re delving into the topic of ordering food online in China. You may be thinking. “Erm, isn’t it the same as anywhere else, but in another language?” - A reasonable question for most countries, but this is China. From personal experience of extensive travel and liv[…]

Brexit playing with your business planning? Of course, it is. Even the most savvy of business and political figures know that we can only predict one thing from Brexit - utter unpredictability. We thought that before. However, 2 years on, that is the one thing that is more cle[…]

The number of available options for promoting your business online in China can make it difficult to choose the right platform for your particular situation. Here are a few tips for getting the most out of your advertising and marketing budget for promoting products through E-[…]

In 2017, the Chinese cross-border online shopping market reached more than ¥110 billion RMB ($17+b USD). By 2021, estimated market size will exceed ¥300 billion RMB ($47+b USD). By any standards that's an attractive market that's growing quickly. To help you get an understa[…]

Regardless of where your business is located, there’s a unique new marketing method for selling products to Chinese consumers eager to buy western goods. It’s called Livestream Selling. Until recently, the only way Chinese shoppers could acquire luxury goods at reasonable p[…]

In a few months time, Google will start using "Not Secure" warnings within the browser bar, letting any visitors of the website know that your site is not secured with SSL.

Splash, as US based Non-Profit found that being based in the USA and having workers in China could prove problematic if your technology is not fit for the job. Find out how we solved their communication problem.

What's a TLD? Oh, that's the .com / .cn part of your domain name that's found at the end. It's short for top level domain. Why do you care? Because if you choose the wrong one, you will reduce the number of people coming to your website....Read on for the valuable do's and don[…]

There are many reasons to host your website in China. The constantly expanding market and new opportunities that open up everyday are causing more businesses to enter the market. Setting up a dedicated website to serve Chinese customers is an essential part of the process. […]